WORLD OF SAMM
Locally rooted, globally engaged. At samm., we see no borders—only opportunities.
With local roots and international presence, we develop strategies together with clubs, leagues, and federations. By strengthening structures, driving growth, and creating meaningful collaborations, our focus remains the same – building long-term, sustainable success.
Sweden
Zambia
Malawi
Spain
Brazil
USA
South Africa
Botswana
Sweden
Zambia
Malawi
Spain
Brazil
USA
South Africa
Botswana
C2C
club2club – to ensure long-term and sustainable relationships.
At samm., we always stay true to our two core values – longevity and sustainability. To act on these principles, we’ve developed our own C2C model, enabling us to work in a value-driven and clearly directed way.
We are certified under FIFA and FFAR (FIFA Football Agent Regulations), which gives us a unique position to always act independently – with the interests, integrity, and long-term success of our partner clubs as our clear and unwavering focus.
INTERMEDIARY
Unbiased advice without unnecessary hassle or binding agreements.
Whether you’re a club or a federation, a player, coach, employee, or board member – we all face situations that sometimes require the independent perspective of a third party to ensure the right decisions are made. Whether it’s legal matters, strategic development, or anything in between, samm. can support you directly or through our trusted partners.
EXECUTIVE RECRUITMENT
Broaden your search and let us help you find the right person for the job.
Recruiting for leadership roles is likely one of the most important and recurring decisions your club makes in the pursuit of both short- and long-term success. Being methodical and thorough in that process is key to a successful appointment.
With samm., you can get support in broadening your candidate pool, as well as targeted assistance through tailored personality and competence assessments designed for the football industry. We fully adapt to your needs and preferences, with one ambition in mind – to help you succeed.
